The Academy Television Commercial from Effusion Pictures on Vimeo.

CLIENT: The Academy
AGENCY: Warrior Media
MARKET: Broadcast Regional

The Academy wanted to promote their first-class educational experience in cosmetology and esthetics on television. Having so much to offer in terms of classes, levels of instruction, real world experience like fashion shows and photo shoots we needed to be precise and clear since we only had 30 seconds to deliver so much information. In terms of style we opted for a reality TV look and feel with energetic quick cuts and zooms to show off a first-class educational experience directly from those living it, the instructors and the graduating class.

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